Sushi meets Bingo meets drag. A high-energy brand event at YO! Sushi Manchester Arndale, full of bingo games, drag performances, and surprise wins. The ordinary became unforgettable.
With the objective of transforming a regular YO! Sushi branch into a fully branded experience, we designed and built a range of event-specific assets, from custom placemats and menus to bespoke tableware created to win prizes. Together, these elements turned the everyday dining environment into an engaging, playful space that brought the campaign to life.
Designed and produced under Powderkeg Production, alongside SALAD Social.
